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Jonathan Gray: shaping investment opportunities for the Middle East

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Jonathan Gray

Jonathan Gray is currently heading several businesses within various industries through ventures such as Beauchamp Estates France, JG Events and First Idea Ltd.

A bona fide entrepreneur

Jonathan Gray’s business life started early in 1997 at the age of 16 after a chance encounter with a Buena Vista International executive during the Cannes Film festival. A few years on he would create several companies within various industries. Most notably in his early career stands JG events, a successful international event company specialising in luxury private and corporate events in the South of France.

A few years later, in 2004, he participated to the launch of the exclusive global concierge company Quintessentially, which he spearheaded from 2005 and sold in 2009.

Simultaneously, he launched his own estate agency in 2005 and then closed a business opportunity in 2007 with powerhouse London broker Beauchamp Estates, a main player in the premium property market focusing on a select range of exclusive quality properties. Together they launched the exclusive French branch of Beauchamp Estates in Cannes. Within six years, Beauchamp Estates France multiplied its turnover fivefold.

First Idea, a firm specialized in the Middle East region

With his track record and after having developed a strong and influent network of ultra high net worth individuals, Jonathan Gray decided to transition towards more personal passions such as strategic and investment consultancy.

Thus was born the strategic consulting firm First Idea Ltd. First Idea was the opportunity for Jonathan to develop the concept he had in mind. First Idea selects investment opportunities aligned with the principles of the positive economy by focusing efforts in identifying corporate or institutional entities willing to address societal and economic change.

Far from being a run of the mill investment boutique, First Idea strives to be both a laboratory of positive ideas for clients and an aggregator of talents, aiming to design new levers of economic, social, societal and cultural developments and respond to the challenges of tomorrow’s world through creative, innovative and bespoke solutions.

More concretely, First Idea is a firm specialized in the Middle East region. It assists its clients in reshaping the economy for a post-oil order through the deployment and implementation of hallmark Vision 2030 programs developed in most Gulf countries. Within this frame, First Idea raises awareness about the giant and numerous investment opportunities such national plans offer to worldwide business leaders & companies, with a special focus on French business circles.

First idea’s efforts focus on positive sectors. Indeed, Jonathan Gray is an idea man, devising solutions (ideas, innovation or policies) to positively impact the Gulf’s economy and society as a whole by creating sustainable foundations for flourishing and innovative ecosystems.

Therefore, First Idea aims at facilitating Vision 2030’s successes, at helping answer Middle East’s most critical challenges, with a strong focus on Food security & safety (Agritech), Water security (Watertech), Green construction, Carbon sinks, Carbon valuation, EcoTourism.

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